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Environmental Design, Signage Application, Wayfinding Strategy
ThedaCare
Columbus, OH
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Development of interior and exterior signs to provide a more clear path for everyone.
For their new Orthopedic, Spine, and Pain Center, ThedaCare hired PLANIT to develop an effective wayfinding and branding system to make their patients’ journeys more efficient. A busy highway runs along the northern property line, so to make the building more visible, exterior signage was needed. Paired with ThedaCare’s flower logo, a variety of bright colors are used in interior signage to help with the wayfinding strategy.
Following the completion of the Orthopedic, Spine, and Pain Center project, PLANIT was then requested to rewrite ThedaCare’s sign standards, providing the consistency needed in healthcare design.
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